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02 Apr 2019

CITROËN PRESENTS THE “NEW COLLECTION” OF C1 URBAN RIDE

-Citroën C1 Urban Ride special edition is taking a new step forward in spring 2019. -A true enabler of accessible and comfortable urban mobility, Citroën C1 has become even more attractive with an upgrade to the Urban Ride special edition. Combining Scarlet Red body paint with a Caldera Black roof for a characterful take on city driving, the special edition model also features a new interior ambiance, “Urban Ride Collection 2”. -The special edition model targeting young and urban customers is available to order in France and will be arriving in dealerships at the end of the first half of the year. -The user-friendly and playful city car has sold in over one million units since launch. And the model’s success is in no way flagging, with registrations having increased since the start of 2019 both in Europe and France.

CITROËN PRESENTS THE “NEW COLLECTION” OF C1 URBAN RIDE

Having sold in over one million units worldwide since its launch in 2016, all generations combined, Citroën C1 city car continues to post excellent performances. In 2018, it sold in over 51,000 units in Europe, including an increase in registrations in France at over 17,000 units. The growth trend has continued since the start of the year in France, with sales up 20% to 3,142 units (year to date through end-February 2019).

01. A NEW COLLECTION WITH A STRONG PERSONALITY

Last spring Citroën launched the all-new special edition “C1 Urban Ride” which is now available in a new “collection”. With its dynamic styling and go-anywhere look denoted by body protections, C1 Urban Ride cheerfully evokes urban adventure. Inspired by customers and their motoring behaviour, the new version targets all those who take the city as their playground, with no compromises on style.

The special edition stands apart through:

- Urban Ride exterior customisation, including large wheel arches with Matte Black wing extensions, “Urban Ride” labels on the quarterlights and door decals, Lipizan White door-mirror housings, and 15-inch Planet Black alloy wheels (or diamond-effect as a free option) with black centres;

- Scarlet Red body paint (standard colour) combined with a two-tone Caldera Black roof (optional), which strengthen the car’s dynamic and exclusive nature. Other body colours are also available in the catalogue: Calvi Blue, Gallium Grey, Caldera Black and Lipizan White.

A host of customisation possibilities are available inside:

- New: the Urban Ride interior ambiance including new two-tone Grey and White Urban Ride Collection 2 cloth upholstery with discreet red topstitching, and special front and rear protective mats with the “Urban Ride” logo;

- New: the Urban Ride Color Pack, which creates an original ambiance strengthening the harmony between the exterior and interior in terms of colours and materials. It stands out with a dashboard insert and multimedia façade in an elegant Porcelaine White tone, Gloss Black gear-stick base and air-vent surrounds, and a special dashboard decal.

02. AN INGENIOUS AND PRACTICAL NEW COLLECTION

Behind the dynamic looks and mischievous personality lies a cheerful city car full of surprises. Agile and ideal for nipping in and out of traffic with its compact dimensions (3.46 m long) and handling (4.80 m turning circle), Citroën C1 also boasts plenty of room for 4 people.

The ingenious and practical Citroën C1 offers generous boot volume, with capacity ranging from 196 litres to 780 litres depending on the rear bench position. It also features a luggage shelf that retracts when opening the tailgate, for easy loading. Storage spaces are legion, including a glove box with space for a 1 litre bottle, as well as cup holders.

An ideal model for stylish and dynamic city living, it appeals through its compact dimensions, elegant design and the practicality and well-being it provides to occupants.

03. LIVING THE URBAN ADVENTURE WITH COMFORT

Combining global comfort consistent with the Citroën Advanced Comfort® programme and day-to-day motoring pleasure, C1 Urban Ride is also 100% connected.

Based on the highest trim level, Shine, which already comprises extensive equipment, including a reversing camera, a 4-speaker MP3 audio system with steering-wheel controls, a Bluetooth hands-free kit and a USB socket, C1 Urban Ride 2019 comes with a host of features. It brings occupants a set of contemporary technologies that make life easier, such as a 7-inch tablet and extended Mirror Screen compatibility (Apple CarPlay™, Android Auto and MirrorLink®) for replicating smartphone screens.

C1 Urban Ride 2019 is also available with the following options: the Easy Auto Pack, including Automatic Air Conditioning, Automatic headlights, Hands-free access and start, and the Safety Pack, composed of the Active City Brake, the Lane Departure Warning System and the Speed Sign Recognition function with recommendations.

C1 is a bold vehicle advocating greater freedom and day-to-day pleasure. The Urban Ride special edition is available as a 5-door hatchback and in a soft-top version: C1 Airscape. With its soft, sliding electric roof in black canvas with impressive opening dimensions (800 mm long and 760 mm wide), this version satisfies all the desires of the driver and passengers whatever the season.

A versatile vehicle through its comfort and road-holding, Citroën C1 Urban Ride is powered by a latest-generation 3-cylinder petrol engine equipped with a Stop & Start system and available with a manual gearbox (VTi 72 S&S manual). Efficient and high-performance, it complies with the Euro 6.d TEMP standard and makes every journey a feel-good moment.

Orders are already open in France for Urban Ride 2019 special edition, with prices starting at €15,050 on C1 and €16.200 on C1 Airscape.

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