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09 Apr 2019

At Shanghai Motorshow 2019, the Brand Citroën is celebrating 100 years of boldness and innovation dedicated to comfort and freedom of movement and focusing on the future by highlighting its: Heritage - Exhibition of a Traction, an iconic model cloaked in the colours of the centenary. Momentum - A renewed range adapted to the expectations of Chinese customers, driven by the SUV offensive, with the recently launched New C3-XR SUV alongside C4 Aircross SUV and C5 Aircross SUV; and the offensive in the sedan segment, with an upgraded C4 L, rounding out the range composed of C-Elysée, C4, C5 and C6. These models in reference to the new Origins Collector’s Edition combine harmonious styling and outstanding comfort drawing on 100 years of expertise. Vision of the future - The Chinese debut of Ami One Concept, a disruptive object with a unique character, 2 seats and a 100% electric drive train, placing digital technology at the heart of the new urban mobility experience, with more freedom and peace of mind, in response to new issues of the futur, which are particularly sensitive in China; A unique space, both stylish and comfortable, the Dongfeng Citroën stand will open to the press on 16th of April.

19 Apr 2018

The Beijing Motor Show opens its doors to the press on 25 April. An event of key importance for Citroën, since China is its second-biggest market. In first-quarter 2018, Citroën saw sales surge by 41%, buoyed by the success of C5 Aircross SUV, which has already notched up over 35,000 orders since its launch last September. Continuing the offensive, Dongfeng Citroën will be premiering C4 Aircross compact SUV on its stand. C4 Aircross is the Chinese version of C3 Aircross launched in Europe last October. It will be built locally in Wuhan and launched in the second half of the year. Positioned between C3-XR and C5 Aircross, C4 Aircross expresses Citroën’s new approach to design and comfort – reflected in the success of C3 Aircross in Europe with almost 70 000 sales – while addressing the specific expectations of Chinese customers. For example, the body is 12 cm longer at the rear.

13 Apr 2017

At the 2017 Shanghai Motor Show, which opens to the public on 21 April, Citroën is confirming its worldwide offensive in the SUV segment with the presentation of two new models. The new C5 Aircross, making its world debut and available soon in China, will be on display alongside C-Aircross Concept that previews the compact SUV of the Brand set for imminent launch in Europe: C3 Aircross. These two new models usher in a new generation of SUVs through their attitude and travelling comfort. The Brand is also taking advantage of the show to express itself in the sedan segment, which remains a key category in China. The new C5, produced and marketed in China, has received a design and technology upgrade for extra well-being. Presented in Paris in autumn 2016, CXPERIENCE Concept will be making its first appearance in China. Shifting the paradigm in the high-end segment, the concept car features all the components of the Citroën Advanced Comfort® programme and previews future large Citroën models.

20 Apr 2015

Today the Shanghai International Motor Show opens its doors to the press, a key event for CITROËN. Bolstered by its strengthened partnership with Dongfeng, a new record for sales in 2014 and an ever more attractive range, the brand confirms its momentum in China, its biggest market. On its stand, CITROËN is unveiling the AIRCROSS concept for the first time, an astonishing SUV that illustrates the brand’s ability to create an international and different positioning. Another model highlighted: the CITROËN C3-XR. Launched just 4 months ago, the first SUV marketed by Dongfeng CITROËN is already a success with more than 14,000 sold to the end of March. Alongside it, the New C4 Picasso, the MPV leader in Europe, will be launched on the Chinese market in June. Finally, the New C-Elysée confirms its status as the joint enterprise’s best-seller, boosted by the image of its victories in the WTCC championship, one of the rounds of which will be contested in Shanghai in September.

13 Apr 2015

At the international motor show in Shanghai, CITROËN will stage the world premiere of its new concept car, the CITROËN AIRCROSS. This motor show will also see the start of sales for the CITROËN C4 Picasso in China.

11 Apr 2014

The Beijing Motor Show, which opens its doors to the press on 20 April, is a key event for CITROËN as it takes a major step forward in China through its strengthened partnership with DongFeng. Galvanised by the success of its vehicles – with a record 280,000 registrations in 2013 – the Brand is pursuing its offensive in the country. On its stand, DONGFENG CITROËN will be world revealing a concept car that previews a model set for launch at the end of the year. The locally-produced model will round out the C-segment range alongside the C4 L, C-Quatre and new C-Elysée, launched in September 2013. The C-Elysée already stands as a powerful image booster for the Brand, thanks to the WTCC version to be driven by Chinese driver Ma Qing Hua in the World Touring Car Championship races in Shanghai and Macao in the second half of the year. The show is also turning the spotlight on the renewal of the Marque, which is presenting the Cactus concept car for the first time in China.

26 Nov 2013

From 21 to 30 November, CITROËN is at the Guangzhou Motor Show, the second-biggest event of its kind in China. With two joint ventures in China since 2012, CITROËN is hosting two stands: Dongfeng CITROËN and DS. Starring at the former is the new C-Elysée, made at Wuhan, while the DS stand boasts the unique DS5 Golden Pearl, in resonance with the locally made DS5 that was released in September. The dual showcase reflects CITROËN’s highly effective two-pronged approach to the Chinese market.

26 Apr 2013

On 20 April, Auto Shanghai 2013 opens it door to members of the press. This is a key date for CITROËN, which is present in the world’s leading automobile market through its two joint ventures: DPCA for the C line and CAPSA for the DS line. With new products, concept car unveilings, sales network development, and corporate showcase openings, the Brand is deploying a dual offensive on all fronts with the goal of winning over even more customers in China.

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