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20 Apr 2021

On 24 April 1961, Citroën presented AMI 6 to the press, to be manufactured in its new plant in Rennes, France. First launched in a saloon model, the station wagon version was the most successful, with 550,000 sales of the one million total Ami 6 vehicles sold until 1971. It was the model launched by Citroën to complete its range, which featured 2 CV, ID and DS. The designer - also responsible for the lines of the Traction Avant version - considered it to be his masterpiece! With its unforgettable inverted rear window, it embodied the 60s with its shape dubbed the “Z-Line”.

27 Oct 2020

In October 1980, Citroën presented the 2 CV 6 Charleston at the Paris motor show. The brand-new special edition was limited to 8,000 units, and was so successful that it was added to the range catalogue in July 1981, until the 2 CV reached the end of production. The last 2 CV produced was also a Charleston, released on 27 July 1990. While the period won’t be featured in any rallies, it’s still possible to (re)discover the 2 CV and admire its chic, quirky character and two-colour exterior 40 years after its launch.

21 Oct 2020

Citroën, Accor and JCDecaux, three French-based companies of international reputation and that all play an important role in the daily lives of city dwellers around the world, have joined forces within The Urban Collëctif to share their vision of urban mobility.

22 Jun 2020

Citroën wins the "Commercial Dynamism" Trophy for the 41st edition of the Awards by L'Automobile Magazine This trophy highlights the strong progression and growth of Citroën. Citroën has indeed recorded the strongest growth among the 10 best-selling automotive brands in France in 2019. Citroën was elected by the readers and internet users and remains more than ever a Brand which is popular and close to its customers !

11 Jun 2020

Citroën's Zitrön campaign in Germany for the Brand’s Centenary, won five awards at the Art Directors Club festival. The most important creative competition in Germany rewards the Brand for this original campaign: renaming 'Citroën' 'Zitrön' to make it easier for Germans to pronounce. An 'Inspired by You' hoax that created a buzz ! To rediscover on https://youtu.be/2rA-BSuog7o

05 Feb 2020

The display at Retromobile 2020 of the replica of the Golden Scarab launches an audacious project, just like those André Citroën had a taste for. In 2022, one hundred years after the first Saharan cruise by automobile, Citroën will be repeating the achievement with Ë.PIC, the electric cruise of the Sahara.

31 Jan 2020

Citroën is present at the 35th edition of the Festival Automobile International to be held from January 29th to February 2nd 2020 at Les Invalides. The Brand presents its vision of the future to the public through two concept cars with a strong design, symbolizing the mobility of tomorrow: Ami One Concept, a new 100% digital urban mobility solution, and 19_19 Concept, the ultimate expression of travel in ë-Comfort mode. On the inaugural ceremony, Ami One Concept was awarded the Grand Prix for Mobility in the City awarded by a jury of experts, thus rewarding a breakthrough approach to promote 100% electric mobility accessible to all.

31 Jan 2020

On the occasion of the Retromobile 2020 Show which is taking place from 5 to 9 February in Paris, Citroën is marking the 50th birthday of GS and celebrating the audacity of the first ever automobile crossing of the Sahara. For the birthday of GS, which was launched in 1970, the Brand is unveiling Citroën GS by Tristan Auer for Les Bains, a car entrusted to the interior designer to transform it. In addition, the spirit of adventure is in the air with the display of the replica of the Golden Scarab, the first ever vehicle to have crossed the Sahara in 1922. To echo this incredible exploit, a very special announcement will be made during the press conference on 4 February at 21:00 on the Citroën stand.

17 Jan 2020

To mark the transition towards electrification, Citroën is launching a new version of its Brand signature: INSPIRËD BY YOU ALL. Launched at the unveiling of New C5 Aircross SUV Hybrid, this signature is reserved for the films and advertisements for the Brand’s electrified models.

20 Nov 2019

Following the decision of Sébastien Ogier to leave Citroën Racing after 2019 WRC season, Citroën decided to withdraw from its WRC programme in 2020 due to the absence of a first-class driver available for 2020 season.

25 Jul 2019

‘Le Rassemblement du Siècle’ (‘The Gathering of the Century’), a key event in Citroën's Centenary celebrations initiated by the brand's collectors, was held from Friday 19 to Sunday 21 July at la Ferté-Vidame (Eure-et-Loir, France). At the time of the final review, this unique event was a true popular success, as these figures illustrate: more than 60,000 people on the site during the 3 days (including nearly 26,000 on Saturday alone!) more than 10,000 collectors registered nearly 4,200 historic Citroën cars 1 third of collectors and visitors from abroad

09 Jul 2019

-As part of its centenary celebrations, Citroën made its mark at this year’s Goodwood Festival of Speed with a whole host of activity that showcased the French manufacturer’s legacy over the past 100 years. -Discover the images of the event on the picture gallery.

25 Jun 2019

Citroën is set to continue its centenary celebrations in style at this year’s Goodwood Festival of Speed. The Citroën stand will link the past, present and the future – headlining with the UK premiere of Ami One and 19_19 Concepts, representing the brand’s vision of future mobility. Meanwhile, the Citroën Total World Rally Team will run a C3 WRC on the Forest Rally Stage and up the Goodwood Hill. Linda Jackson, Citroën’s Global CEO, will attend over the weekend, as will Arnaud Belloni, Citroën Global Marketing and Communications Director, Pierre Leclercq, Citroën Design Director, and Xavier Peugeot, Citroën Product Director.

24 Jun 2019

The anti motion sickness glasses SEETROËN campaign won three prizes at Cannes Lions 2019, the International Festival of Creativity, which took place from 17 to 21 June. This campaign made with the agency Traction (BETC) obtains the Silver and Bronze Lions, in the Outdoor category, and the Bronze Lion in the Brand Experience & activation category. Since its launch, the campaign has already exceeded 20 million views online and 15,000 sales of the glasses. Find the video: https://youtu.be/rjqv8A5mFBA

18 Jun 2019

A key event in Citroën's Centenary celebrations at the initiative of the brand's collectors, the "Rassemblement du Siècle" is a collectors gathering that will bring together 4,500 historic Citroëns from 19 to 21 July at Ferté-Vidame (Eure-et-Loir). Up to 50,000 people are expected during the three days of the event. To avoid the waiting time associated with buying tickets on site, the association in charge of the event is now offering to buy its tickets online at https://bit.ly/2RiNkVf

18 Jun 2019

For its 100th anniversary, Citroën is giving free rein to seven leading international photographers who they have brought together in one exhibition of 100 photos: THE WORLD INSPIRED BY CITROËN. The exhibition will open its doors at the Paris Mint (La Monnaie de Paris) from 9 July to 18 August. Amsterdam, Paris, Tunis, Milan, New York, Buenos Aires, Tokyo: seven global cities where the seven artists tell a story about the city, their city, with Citroëns as the main characters. You can now see a preview of this exhibition, which is free and open to all, at the Citroën Origins online museum: http://www.citroenorigins.fr/fr/exposition/inspired-citroen

14 Jun 2019

-Citroën is inviting the public until 16 June to celebrate its centenary in the 15th arrondissement of Paris, where its story began back in 1919. -100 of the Brand’s iconic models are exhibited on rue Linois, in the centre of the neighbourhood dominated for over 50 years by the activity of Citroën’s Javel plants. -Visitors can take a journey through time, discovering a 400-metre line-up of models having marked automotive history with their unique body styling and their approach to comfort, from the Type A to the latest concept cars, Ami One Concept and 19_19 Concept. -The exceptional exhibition, free of charge for all, will delight the young generation and rekindle the memories of older generations.

05 Jun 2019

For its 100th anniversary, Citroën is reaching out to younger people, with a learner driver programme from the age of 10: YOUNG DRIVER by Citroën. A first in France, this exclusive partnership takes up the successful formula of YOUNG DRIVER in the United Kingdom, with 700,000 lessons already given. Budding drivers will take the wheel of a driving school Citroën C3 on a safe circuit next to a certified instructor. An original initiative in the interests of a relaxed learning approach to road safety, because pupils who have taken lessons from the youngest age have on average 60% less accidents when they finally take to the road! Reservations for the 1st day on 15 June in la Roche-sur-Yon on the site www.youngdriver.fr

04 Jun 2019

On this day of the 100th anniversary of the Brand, Citroën is launching #BornAndré, in tribute to its founder, André Citroën. The Brand makes a point of putting people at the centre of its thinking, as underlined by its ‘Inspired by you’ signature. And when we are ‘Inspired by you’, we’re surely not going to give ourselves a present? So if a child born on 4 June 2019 bears the name of André(e), Citroën will give them an exceptional present: a C3 Origins, the collector’s edition launched for the centenary. Citroën is inviting its community to help it find the baby André(e), by making this appeal, which you can find out more about online: https://youtu.be/PCF1EUIs6MQ

28 May 2019

Download the updated press release (PDF) which presents the programme of events and activations taking place for Citroën’s Centenary. The main updates to the press release (indicated by the note "NEW" in the PDF): Details provided about June’s anniversary event in Paris: 'Citroën Born Paris XV' (from 14 to 16 June) International digital activation relating to 100 years of after-sales service 'Inspired by You' (from June, on social networks) The Brand’s participation in the 'Goodwood Festival of Speed' (from 4 to 7 July, in the United Kingdom) 'Citroën, a French Story' ('Citroën, une Histoire Française') documentary on RMC DECOUVERTE (broadcast on 12 June at 20:50)

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