Press Releases

• With 100,000 units produced, the Tonale is now confirmed as a global ambassador for Alfa Romeo, combining innovation, Italian style, and electrified sportiness.
• The model that celebrates this major milestone is a Sprint version in Rosso Alfa, made at the Stellantis plant in Pomigliano d'Arco, an outstanding example of Made in Italy industry.
• With the Tonale, Alfa Romeo has managed to combine tradition and innovation, receiving prestigious awards for design, technology, quality, and sustainability.
• With 100,000 units produced, the Tonale is now confirmed as a global ambassador for Alfa Romeo, combining innovation, Italian style, and electrified sportiness.
• The model that celebrates this major milestone is a Sprint version in Rosso Alfa, made at the Stellantis plant in Pomigliano d'Arco, an outstanding example of Made in Italy industry.
• With the Tonale, Alfa Romeo has managed to combine tradition and innovation, receiving prestigious awards for design, technology, quality, and sustainability.

• Alfa Romeo presents the logo to celebrate its 115^th anniversary, as a tribute to its legendary history.

• The launch of the new logo coincides with two key events in Alfa Romeo's history: the historic victory at the 1930 Mille Miglia with Tazio Nuvolari and the debut of the Quadrifoglio at the 1923 Targa Florio.

• The year 2025 is also one to celebrate other significant moments, including the centenary of the GP Tipo P2’s victory in the first World Motor Championship, the 75^th anniversary of the 1900 and having taken the first world title in Formula 1, the 1955 debut of the Giulietta Berlina, the 1965 debut of the Giulia Sprint GTA, the 1975 victory of the 33 TT 12 in the World Championship for Makes and the 1985 arrival of the Alfa 75.

• The celebratory logo will be the leading light in events, rallies and merchandising. The more than 250 Alfa Romeo clubs around the world will have free rein to use it to celebrate 115 years of passion.

An entire year dedicated to color as an expression of the Alfa Romeo spirit, with an exclusive exhibition at the Arese Museum that tells the story of twelve colors, one for each month, through the lens of iconic models that have never been seen in public before and archive materials from the Alfa Romeo Documentation Center.

The renowned classic car magazine names the GTA variant of the Alfa Romeo Giulia the winner of the “Italian Classics” category*.

The ultra-light coupé served as the basic model for one of the most successful touring cars of the 1960s.

Alfa Romeo is regularly one of the winners in the Motor Klassik readers' poll.

The international media drive for the Junior Ibrida Q4 – the all-wheel drive version of Junior that offers extreme control and high performance in all conditions – has just ended.

All-wheel drive and Alfa Romeo's typical driving dynamics are the result of a project aimed at optimum balance between performance and emissions.

In the "Best Cars" competition organized by German magazine “auto motor und sport”, no less than three Alfa Romeo models – Giulia, Stelvio, and Tonale – won first place in their respective categories.

Similarly, readers of the Swiss magazine “Auto Illustrierte” proclaimed three Alfa Romeo models – Giulia, Stelvio, and Junior – as "BEST CARS" in their categories. The brand is also recognized as the best in terms of style.

Kicking off today in Italy, the exciting international roadshow dedicated to the new INTENSA special series, due to visit many other European markets one by one. 

Alfa Romeo Junior accompanies Noemi in the music video for “Se t’innamori muori” (‘If you fall in love, die’), the artist's eighth song at the Sanremo Festival.

A unique style with a disruptive artistic expression, with the ability to excite. These are the fascinating traits of the Rome-based artist, with which the Italian brand identifies.

The music video for “Se t’innamori muori” is available on YouTube

In January, the Junior recorded a sales result that exceeded the brand's expectations.

Over 22,000 orders have been placed for the Junior, with a BEV mix of 21%.

Already available in the Europe region and in the Middle East, the Junior is ready to make its debut in Japan and Australia.

The public crowned the new compact sports car with 16% of the votes.

Junior marks the brand's return to the B-segment, one of the largest in Italy and Europe.

It is the seventh Alfa Romeo model to receive this prestigious award.

Alfa Romeo is proud to announce that the Tonale has won the prestigious Chilean “Best Design 2025” award. Recently presented in South American countries and more than two years after its international launch, the Tonale continues to be appreciated for its distinctive design and powerful “Made in Italy” connotation.

International debut of Junior Q4, making the commercial offering the broadest in the segment, with the ability to meet all customers’ requirements.

World premiere of the new INTENSA special series, represented on the Alfa Romeo stand by the Tonale and Stelvio SUVs.

A promise kept: as announced at the beginning of the project, the dream has come true, in record time. In a highly changing scenario and in the challenging “custom-built” sector, the bold promise the brand made to its Alfisti fans has been kept: the first of 33 units is ready to go to the first customer.

An iconic day: on December 17, on the same day in 1966 when the legendary Carlo Chiti officially entrusted Franco Scaglione with research into the bodywork for what would become the 33 Stradale, considered by many to be the most beautiful car ever.

The first customer of the new 33 Stradale, a member of the exclusive Club 33, has embraced the project since its official announcement at the 2022 F1 GP at Monza. Since then, he has been involved in an engaging conversation with the Alfa Romeo “Bottega” to customize his car, resulting in a unique piece that cannot be replicated.

Alfa Romeo announces its participation in the Brussels Motor Show, due to take place from January 10-19, 2025, with world premieres and many innovations.

Just a few days ahead of delivery of the first unit, the Automobile Awards jury has named the Alfa Romeo 33 Stradale “Supercar of the Year”.

This illustrious award once again celebrates an extraordinary project that has become reality in the space of two years, in the form of the imminent delivery of the first model to the first of 33 customers.

The F1 driver featured in the dynamic test on the track with the 00 prototype of the new Alfa Romeo 33 Stradale in its first test on the iconic Alfa Romeo track at the Balocco Proving Ground, providing essential feedback for the final tuning of the supercar.

Watch the exciting video of the dynamic test carried out with Valtteri Bottas at Balocco Proving Ground. YouTube Link

Readers of Auto Motor & Sport Sweden have voted Alfa Romeo Junior as Car of the Year 2024.
With 26% of the votes, Junior takes first place ahead of the Renault 5 (12%) and Kia EV3 (10%)

The team of Alfa Romeo engineers stopped off at the Nardò Technical Center, the fastest circular track for cars in the world, for an intense session of dynamic tests with the 00 prototype of the 33 Stradale.

Alfa Romeo has won the first 1000 Miglia Experience in China.